Sponsorship Matters to Asia

Posted by in Asia, Sponsorship

Asian Sponsorship Association Networking Event – Wednesday Nov 20, 2013, Singapore. Late last month, SRi sponsored and hosted a meeting of the soon to be formed Asian Sponsorship Association (ASA). With 30 invited guests from agencies, brands, government, media and rights holders, the lunch was a hot bed of ideas and discussion around sponsorship in the Asia region. Eight weeks had passed since the idea of the ASA was floated at the Sports Matters conference in September and support for the Association had been substantial. The initiative has been championed…read more