Transforming the way your industry works

Sports Recruitment International Blog

Transforming the way your industry works

Opportunities aplenty in Japan’s growing sports industry

Posted by in Asia, Japan, Management, Yusuke Isoda

The Japanese sports business industry is set to grow exponentially and those who boast critical skills are in high demand, says SRi’s Yusuke Isoda The sporting world’s focus will shift to Japan for a packed calendar of major events and although there are challenges ahead, a land of opportunity awaits those who have the critical skills required. With the Rugby World Cup and 2020 Olympic Games on the horizon, the Japanese sports business industry is enjoying an unprecedented period of growth. The opportunity for both businesses and candidates is significant….read more

How LaLiga is bringing El Clasico to China

Posted by in Asia, Career Advice

Bill Yang is currently the Project Coordinator in LaLiga’s China office, having secured the role through SRi in July 2016. Boasting a degree from one of the best universities in China, Bill had accumulated significant research and business analysis experience working for management consulting companies, which was very attractive to LaLiga. Bill is just one example of our dedicated SRi team in China’s ability to secure top talent from other industries for leading sports roles. Our Head of China, Ting Zhang, recently sat down with Bill to talk about his…read more

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Three simple steps to secure your employer of choice status

Posted by in Asia, Commercial, Digital, Helen Soulsby

Sports and entertainment companies in Asia face stiff competition from other industries when it comes to attracting talent. Helen Soulsby, SRi’s managing partner for Asia, reveals the steps that can be taken to make sure that your business is the place that people want to choose. One of the idiosyncrasies of sports and entertainment in Asia is that, despite all the glamour that comes with working for a big sporting brand or entertainment property, more kudos still tends to lie with employment in other sectors – particularly technology and anything…read more

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Can you afford to ignore Asia?

Posted by in Asia, Commercial, Helen Soulsby

Over the past 12 months, it has been impossible to avoid the sense that there is a shift in strategy underway in Asian sport. Take football as a case study; no longer is it just ageing players seeing out their twilight years in the Chinese Super League, this season saw Chelsea’s Ramires, Atletico Madrid’s Jackson Martinez and coveted Shakhtar Donetsk midfielder Alex Teixeira all head east for a combined £90m in transfer fees alone. It’s becoming increasingly clear, and perhaps alarmingly for internationally recognised clubs involved in the region, that…read more

Behind the scenes of the sports and entertainment industry in Asia

Posted by in Asia, Commercial, Digital, Sales, Sponsorship

Jasper Donat is the Co-Founder and CEO of Branded. Branded produce award winning events, such as All That Matters, and have spent 25 years connecting businesses and marrying great content with partner brands throughout Asia. In this Q+A we look behind the scenes of the sports and entertainment industry in Asia. 1. What is your background in sports and entertainment? My first job in sport was as an International Account Manager at Eurosport, based in London in 1992. In 1995, I moved to Hong Kong to become the Head of…read more

Six Sports Industry Trends Dominating Recruitment in China

Posted by in Asia, Commercial, Digital, Elite Performance, Helen Soulsby, HR

In 2015, one thing became clear: China led the way in sports business growth across Asia. New entrants, new commercial arrangements and new investors flooded the broad sports business landscape. The China sports industry promises more growth in 2016 and the war for talent is getting fierce. Smart companies know that great people will give them the edge. Below we’ve briefly outlined six key trends (in no particular order) dominating recruitment within the Chinese sports industry. 1. Talent Identification and Transfer With increased sophistication across all aspects of sport, many organizations now…read more

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Why Mass Participation Event Sponsorship is Fast Becoming a Popular Marketing Platform

Posted by in Asia, Chris Robb, Mass Participation

This week we have a guest blog written by Spectrum Worldwide’s CEO, Chris Robb. Spectrum Worldwide was established in Singapore over 10 years ago. It is an award-winning sports event management company with proven capabilities in pioneering and delivering numerous world-class mass participation events that have helped to position Singapore as Asia’s leading sports hub. Today’s marketplace has almost every business fighting to get noticed. Marketing and sales techniques have been evolving with time and those who fail to adapt struggle to stay afloat. Sean Davidson who heads up Tata…read more

Don’t they know who we are?

Posted by in Asia, Commercial, Helen Soulsby

Sports businesses in Asia have a problem. Unlike in the western world, companies operating in sports and entertainment aren’t the sexy brands that every Gen X and Millennial necessarily wants to work for. Sure there are exceptions, but often in Asia, sports focused businesses are just not the ‘employer of choice’. I’ll often ask a client, “Why should someone work for you? What does your brand/company have to offer?” I am then met with an incredulous look as they reply, “Why wouldn’t they want to work for us?” To this,…read more

Where are the women? Gender diversity in sports business.

Posted by in Asia, Australia and New Zealand, Career Advice, Helen Soulsby, Women in sport

Recently our Director, Asia, Helen Soulsby, spoke at the 2014 Asia Pacific World Sport and Women Conference in Australia on, ‘The State of Play – Female representation across the business of sport’. This is what she had to say: When I was a little girl, I didn’t want to work in sport (or in search for that matter). Believe it or not, I wanted to be a nail technician. Not really the career my parents were hoping for but they knew this was the first of many aspirations I would…read more

The Changing State of Play

Posted by in Asia, Helen Soulsby, Sponsorship

SRi has been on the ground in Singapore for five years, during which we have witnessed a significant shift in the state of play within the sports industry throughout Asia. When we launched in Singapore in 2009, our London head office had an enviable list of clients spread across the UK and Europe. Clients including some of the biggest names in sport; Manchester United, Lagardère Unlimited, Asics, Octagon, NBA, Liverpool FC, Women’s Tennis Association and ESPN. At the time we had little understanding of the commitment Singapore was making to the…read more

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